The Obama campaign introduced a new message showing how Obama policies—interestingly, they’re calling the Affordable Care Act “Obamacare” now—have benefitted an everywoman they call “Julia.”

Good luck finding it on the website. Julia seems to have been disappeared, probably because it has drawn fire from both sides of the aisle. An example from the left is the Washington Post‘s “Fact Checker” explanation of its “misleading” “campaign trick” on Social Security. Still, it’s worthwhile to look at the campaign yourself.

Even more worth looking at, however, is Iowahawk’s send-up of the Julia messaging. My favorite line is the last one.